How to Stand Out Online and Win more Customers

Start Date:
Feb 3, 2017
Finish date:
Feb 3, 2017
Last Revised:
Jan 22, 2017


When prospective customers search for pool and spa professionals in your area, what do they find? Consumers are increasingly relying on directory websites, online reviews, and social media to evaluate and choose local businesses. As a result, it’s critical that your business looks great online. We’ll talk about how you can improve your business's online presence to stand apart from others in your area and attract new customers.

In this session, you will learn how to:

• Use free tools to take control of and improve your business's pages Google, Yelp, and Facebook;

• Identify your best customers and the most effective ways to prompt them to review your business;

• Improve your practice’s website to earn more referrals.

Attendees will gain a practical understanding of today’s consumer behavior and learn best practices in customer follow-up and referral strategies that can be applied immediately.